Industry

Sports

Client

Toronto Tennis (Fictional Branding)

Service

Motion Poster Design

Date

April 2025

Dynamic Motion Poster for the Toronto Tennis Event

This motion poster was designed to capture the energy and excitement of a live tennis event. Using a bold colour palette of deep green and bright yellow, the visuals echo the vibrancy of the sport while maintaining a clear event identity. A 3D tennis ball and racket bring a sense of playful realism, with the ball bouncing across the frame to create dynamic rhythm and movement. The transition, where the ball expands to fill the entire screen before dropping away, introduces a seamless shift into the next concept—allowing the poster to evolve fluidly and keep the audience engaged.